Product design and branding for Hellow Spirits, a low-alcohol beverages company in Spain.
Case study
The partners of this start-up approached Bigsur to help them develop their company and product portfolio. They had the idea of launching a disruptive brand in the beverage market with a healthier proposal. This common thread should be reflected throughout the brand image and focus on quality.
Results
That’s how Hellow was born; a remarkable brand in the best Bigsur style. Powerful, minimalist, impressive, and with a memorable aesthetic. All this is to position a product that follows the “low” trend: healthier and more ecological. Likewise, we had the opportunity to develop their ecommerce store and their social networks.
Experience
Thanks to this project, we continue to grow as an agency and consolidate ourselves in branding and product design. It is worth highlighting the hours invested in the strategy and positioning to achieve a balanced design according to the target audience. Finally, thank Nano, Alva, Juan, and Hugo for making us part of this magnificent trip.